Why cycling is the perfect addition to your leisure destination
- Jun 10, 2024
As a leisure destination, you are likely aware of the increasing importance of eco-friendly alternatives in attracting and retaining guests. There are numerous health and environmental benefits to cycling, making it an excellent leisure activity.
At Frog Bikes, we’re passionate about promoting cycling within holiday leisure destinations and other leisure destinations. Here’s why integrating cycling into your leisure destination can be a win-win for everyone.
The positive environmental impact of cycling in holiday leisure destinations
1. Reducing carbon emissions
Cycling is a zero-emission mode of transport (beyond the emissions associated with the food consumed to fuel the ride). By encouraging guests to cycle instead of drive, your leisure destination can significantly reduce its overall carbon footprint. This is particularly crucial during peak seasons when the influx of visitors can elevate carbon emissions. Every mile cycled instead of driven helps keep the air cleaner and the environment healthier.
Cycling has a carbon footprint per kilometre travelled of 16 to 50 grams CO2e (depending on how efficiently you cycle and what you eat), compared to 170g for a petrol car*
2. Alleviating traffic congestion
Popular leisure destinations often struggle with traffic congestion, especially during peak times. This not only leads to increased emissions but also detracts from the holiday experience. Promoting cycling can ease this congestion, creating a more pleasant environment for everyone – from cyclists to drivers and pedestrians. Less traffic means safer, more peaceful roads and pathways.
3. Preserving natural landscapes
Motor vehicles can cause significant wear and tear on roads and natural landscapes. By promoting cycling, your leisure destination can help preserve its beautiful surroundings. Bikes are much lighter on trails and roads, reducing the impact on these surfaces and helping to maintain the leisure destination’s natural beauty for future generations to enjoy.
Sustainability initiatives and eco-friendly practices
1. Cycling infrastructure
Investing in dedicated cycling paths and bike-friendly facilities is a crucial part of promoting sustainable tourism. Your leisure destination can implement bike rental stations, cycle routes, secure bike parks, and clear signage to encourage visitors to cycle. Well-designed cycling infrastructure not only promotes safety but also makes cycling a more convenient and attractive option for your guests.
2. Eco-friendly operations
Your leisure destination can adopt eco-friendly practices in its operations to further support cycling. This includes offering bike rentals with eco-friendly materials and providing maintenance services that use environmentally friendly products.
Connecting with nature
1. Immersive experience
Unlike being cooped up in a car, cycling allows your guests to connect with their surroundings and travel at a slower pace. They can fully immerse themselves in the beauty of your destination, enjoying the sights, sounds, and smells of nature. This connection to the environment fosters a deeper appreciation for conservation efforts.
2. Quiet exploration
Bikes are much quieter than cars, enabling guests to explore natural environments without disturbing wildlife. This not only provides a more serene experience but also protects the habitats of various species living in your destination.
3. Health and wellbeing
Cycling is not only great for the environment but also physical and mental wellbeing. It’s a fun and healthy activity that the whole family can enjoy. Whether your guests are exploring forest trails or cycling along the coast, they’re creating lasting memories and encouraging a love of the outdoors.
Additional benefits to your destination
1. Enhancing guest experience
Cycling offers a unique way for guests to explore your outdoor space, providing a sense of adventure and freedom. It allows them to discover areas they might not reach by car, adding to the overall appeal of your destination.
2. Cost-effective recreation
Setting up cycling infrastructure can be a cost-effective investment compared to other recreational facilities. Bike rental services and cycling tours can also become additional revenue streams for your destination.
3. Encouraging longer stays
If your guests participate in cycling at your destination, they might want to stay longer so that they can explore different parts of the area.
A family day out checklist for your guests
To make cycling adventures even more eco-friendly, you can provide your guests with a handy checklist:
- Take a reusable water bottle for refills to stay hydrated without generating plastic waste
- Turn off all lights and electronics before leaving home to conserve energy
- Recycle all food and drink packaging to minimise waste
- Avoid single-use plastic by bringing snacks with no packaging
- Use public transport where cycling or walking isn’t possible to reduce their carbon footprint
- Go plant-based for the day to further reduce environmental impact
- Leave no trace – come home with only what they left with, ensuring they don't leave litter behind
Cycling at your holiday leisure destination is more than just a mode of transport – it’s a step towards a sustainable future.
By embracing cycling, you can reduce environmental impact, protect natural landscapes, and offer your guests a more meaningful way to enjoy the beauty of nature.
Why Frog bikes are ideal for your leisure destination
1. Child-specific designs
Frog Bikes specialises in creating bikes specifically designed for children. Their lightweight frames and child-friendly geometry make it easy for young riders to handle, ensuring a safe and enjoyable experience.
2. Durability and quality
Built with high-quality materials and components, Frog bikes are known for their durability. This makes them ideal for frequent use in a leisure destination, ensuring they can withstand the wear and tear of daily use. You can even sign up for a free 10-year extended warranty, find out more here >>
3. Wide range of sizes
Frog Bikes offers a comprehensive range of sizes to accommodate children of all ages and heights. This ensures that every child visiting your destination can find a bike that fits them perfectly, enhancing their comfort and safety. Take a look at the comprehensive range of kids’ Frog bikes, from balance bikes for toddlers to mountain bikes for teens.
4. Eco-friendly manufacturing
Frog Bikes is committed to sustainability, using eco-friendly manufacturing processes and materials where possible. By offering Frog Bikes, you align your leisure destination with environmentally conscious practices. Take a look at our sustainability efforts >>
5. Lightweight and easy-to-ride
The lightweight frames of Frog bikes make them easy for children to manoeuvre, reducing fatigue and making rides more enjoyable. This encourages longer rides and a better overall experience for young cyclists.
6. Safety first
Frog Bikes prioritise safety with features such as child-specific brake levers, easy-to-use gears, and high-quality components. The bikes also exceed safety standards, with some bikes even being tested to adult safety standards, to go the extra mile. These features provide peace of mind to parents and ensure a safer ride for children. Check out how our bikes are quality tested >>
7. Vibrant and attractive designs
The bright and attractive colours of Frog bikes appeal to children and families, making them a popular choice. Their eye-catching designs can enhance the visual appeal of your bike rental fleet.
So, next time you’re planning enhancements to your leisure destination, consider integrating cycling infrastructure and services. It’s a choice that benefits everyone and pedalling towards a greener tomorrow.
Some of our leisure partners
Habitat Escapes - “Homeowners and guests are much more likely to rent a bike from a premium brand like Frog Bikes, as they know it will be reliable. Children find that because the bikes are lightweight they are easier to handle and more comfortable to ride, so are much more likely to be repeat customers and we find that many little ones take their first independent bike ride at Lower Mill, as it’s so flat.”
Neilson Active Holidays - "Under the guidance of our experienced team and with ideal areas to play and learn, the Frog bikes were a perfect addition to our multi-sports holiday.”
Get in touch
If you’re interested in finding out more about a fleet of Frog bikes for your destination, please get in touch by emailing partnerships@frogbikes.com or calling +44(0)1784 557300.
